(Plus WIN 1 of 3 Devices Worth £500 To Put To The Test Yourself At Home!)
SPONSORED FEATURESome beauty products provide a moment of escapism to be treasured and anticipated; others leave us with a feeling of dread as they involve necessary evils that we'd rather delay as long as possible. It may be that you hate washing your hair, painting your nails, buffing your feet or plucking your brows, but the most universal of the detested processes undoubtedly involves hair removal. According to a recent survey* conducted by Philips, women spend almost nine days on various beauty regimes every single year - all of which tally up to a staggering £2469.00 each. Approximately 20% of that expenditure is spent on hair removal (whether that’s at home or in salon,) which takes up fifteen hours per year; however, 15% of 35-44 year old women spent a day and a half of their year removing hair from their bodies! A little ridiculous when you think of what else you could be doing during that precious time. Unsurprisingly the biggest frustration associated with body hair removal is the constant maintenance required and the fast regrowth rate; it seems as soon as we’ve shaved, waxed, plucked or creamed away a layer of fuzz another one appears straight after. Interestingly, although women claim convenience and effectiveness of hair removal products outweigh price, 77% are still using wet razors as their primary hair removal method. Despite its long lasting results, giving women month after month of hair free skin, IPL remains the best kept secret in hair removal with only 4% of women currently using it. Philips' newest Lumea Prestige IPL device offers up to eight weeks of beautifully smooth, hair free skin - and we want YOU to put it to the test!
The easy-to-use system can prevent the reappearance of hair (on the face as well as the body) via targeted gentle pulses of light in as little as a few weeks; it's approximated that a 75% reduction can been experienced in only four bi-weekly treatments, making it fast as well as effective. Bringing the benefit of inconvenient salon treatments to the comfort of your own home, this device has been developed with the help of leading dermatologists to ensure effectiveness and convenience in one: it's cordless, features larger windows to target a larger surface area with every pulse, plus you can glide it over skin and set it to flash at regular intervals for a speedy treatment. If you want to know more about how the Philips Lumea Prestige works, then it emits high-intensity light pulses (IPL) that cause hair follicles to shed naturally; the follicle remains at rest until the biological clock tells it to become active again and grow a new hair, giving you up to two months of fuzz free skin so you can get on with your life. As all our hairs are at different stages in their growth cycle, it's essential to repeat the treatment every two weeks for up to two months to ensure all hairs are shed effectively and skin is left feeling smooth. Although this is suitable for practically every skin and hair type, it's not suitable for those with very dark skin or very light hair - so make sure you check whether or not it's appropriate for you here.
At £500.00 for the latest Philips Lumea Prestige model, it's definitely an investment and one that has to be made after a lot of consideration. However, if you're already one of the 20% of women spending over that amount on hair removal products every year anyway (those in Scotland are spending upwards of £800!) it may offer a more cost effective (and most importantly long-term) solution to your fuzzy limbed worries. I've tried previous incarnations of the Philips Lumea before and have always been impressed with the results they provide - but you do have to stick with it as a long-term practice to continually see the benefit. Because Philips believe in the difference this gadget can make to the lives of women continually battling with a razor, epilator or pot of wax, they've agreed to let three of my readers to put it to the test over the coming months. If you've always wanted to give IPL a go but have worried about the cost, effectiveness or pain, then this is your chance to try it from the comfort of your own home. I want to hear YOUR experiences with the device and will publish them in a forthcoming post in a few months - if you're up for the challenge, just enter via the widget below!
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*Survey commissioned by Philips UK across over 2,000 women aged between 18 and 60 in the UK
Find out more about the Philips Lumea Prestige IPL hair removal device on their website. The model featured retails at £500.00, but is currently available for a special price of £360.00 via Boots.
This is a sponsored post on behalf of Philips; all opinions are my own.
Features PR samples unless otherwise stated. To read my full disclaimer, click here.