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1.1.16

FIVE REALISTIC BLOGGING RESOLUTIONS (FOR 2016 & BEYOND) WE CAN ALL EMBRACE

And another year begins. With the dawn of a new day we feel the pressure to overhaul our lives, take up a gym membership and refuse another glass of Pinot - but realistically those intense and unrealistic expectations will fall foul as soon as we hit February. I'm never one for resolutions, but the transition from one year to the next provides an excellent opportunity to reflect and establish objectives we really want to work towards. For me, the next twelve months provide an opportunity to carve out a forward-thinking space that I'll be excited about for years to come; 2016 will no doubt be an incredible year, but how can we all ensure that happens as efficiently and enjoyably as possible? I've pinpointed five achievable blogging resolutions for the next twelve months that we can all embrace for a happier future; there's no point in promising to commit to things that will fall by the wayside because they're not realistic. Will you be joining me in committing to keeping them?


1. Write About Passionate Subjects
I adore a new lipstick as much as the next woman, but the topics I really get passionate about are the somewhat controversial or unexpected. I'm one of a very select few that feels comfortable writing about the unglamorous side of beauty (covering everything from smear tests and tampons to hair loss and mental health,) so I'm not going to stop tackling these subjects. If anything, I intend on delving deeper into this side of beauty and well-being in 2016 - and encourage you to do the same. Covering a new launch or purchase may provide a temporary burst of excitement, but the topics that really engage an audience are the ones we can all relate to; they're the topics that remain relevant a month, year or decade in the future and can actually help someone else feel better about themselves. That's something I can get on board with.

2. Embrace New Forms Of Social Media 
Without a doubt 2015 was the year of Periscope, the live streaming service that revolutionised the way we interact with influencers and brands. (Not on board with it yet? Read my post as to why you should be here.) Although I was somewhat skeptical initially, having spent a few months testing and having fun with the network it's clear to say I'm addicted - so much so that I've even been quoted in magazines about its potential and championed as 'one to watch'. The key to success is to be an early adopter and embrace new forms of technology as quickly as possible; I'm definitely paying the price now for not getting on the Instagram bandwagon until the last minute and it's not a mistake I'll be making again. Over the next twelve months I'm going to be continually searching for new forms of social media and embracing them as much as possible - because you never know what's going to be the 'next big thing' and how it could help your blog in the future.

3. Remember The Community 
One of the best things about blogging is the community that develops around it. I've connected with so many like-minded individuals over the last five years that I'd never have done otherwise, which makes the experience all the more special. However, it's often easy to forget we're all part of a community when we're sitting alone on our sofas writing or spending a rainy Sunday afternoon taking photos. This year I want to embrace the community so much more than I have before, taking part in more Twitter chats and being part of more meet-ups, as well as helping to champion up-and-coming sites; the success of my 30 Plus Collective proves how much thirst there is for a sense of community (we all like to feel part of something,) so this is definitely a priority for me moving forward.

4. De-Clutter & Dump Irrelevant Networks 
Feeling overwhelmed is a common occurrence when you're a blogger. We have a hundred different tasks to manage at any one time: social media to update, photos to take, emails to answer and so much more besides. It's easy to feel like you're trying to keep afloat amongst a sea of never ending to-do lists, so taking a little time to de-clutter our lives and dumping irrelevant networks has never been more important. I've spent a huge amount of time trying to grow networks that don't offer me much benefit in return, so in 2016 I vow to only run with those few that really provide added value. We shouldn't be afraid to admit that Facebook isn't working for us, that Pinterest is too time consuming, or that we just can't find a niche on YouTube; investing our time wisely and removing any excess baggage from our daily routine will only benefit us in the long term.

5. Take Time To Switch Off
I learned the hard way that it's essential to take time out and switch off from the stresses and strains of blogging. It may seem like an easy life, but a job that never ends can be somewhat overwhelming; there's no feeling of satisfaction at a project end date, or annual performance review to let you know how you're getting on. Everything is on you as an individual and it's easy to get bogged down in the details - which is where switching off can really make a difference. The festive break was a great opportunity for me personally to take a step back and go on hiatus for a week, refreshing my passion and reminding me why I do what I do. I've made a concerted effort to keep my blog a Monday-to-Friday operation only, while at the weekends I try to keep my phone in my bag so I'm not connected 24/7. It keeps me focused, ensures I have enough 'me time' and maximises my efficiency when I'm actually working. Here's to the next twelve months being as much 'on' as 'off' - balance is the key to success and happiness!

What are your blogging resolutions for 2016? Will you be adopting any of these five over the next twelve months, or were you able to successfully commit to any in 2015?

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25 comments

  1. YES YES YES!! remember the community that is so important i think it should be a resolution for every blogger this year!

    www.beautyandtheboy.com

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  2. These are great goals! I agree some networks are too time consuming, and some just don't work for certain people.

    A Little Dose of Makeup

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  3. Thank you for this! It's very refreshing to hear of blogging resolutions that aren't completely impractical and unachievable.

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  4. number 1 and 4 are something i definitely need to focus on too! happy new year Hayley! Pam xo/ Pam Scalfi♥

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  5. Such an amazing post Hayley! These are very realistic and something I'll be striving for myself as well! I really want to delve into more passionate post on the side of beauty even when it becomes controversial I know people want to hear what others have to say! My blog resolution this year is to schedule and post regularly and more often! I'm excited about this year cant wait to see more from you!

    Jasmine :)
    Color U Bold

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    1. Thanks Jasmine! HNY : )

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  6. Hi Hayley,

    You have been inspiring me for awhile and I definitely agree with creating more content around your passion, because we all know it's hard to write a piece around a lipstick after you writing about what feels like a thousand lipsticks. It will be harder to get writers block when you are excited to get to your computer and start rambling on about what you love.

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    1. It's always so nice to hear that I can inspire someone else - good luck with your blog in 2016 and here's to great things x

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  7. Writing about passionate subjects and taking time off are definitely ones that I want to focus on the most. Happy new year. x

    Kate// http://katerosexo1.blogspot.co.uk

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  8. So true about passionate subjects and the community.
    I'm still very fresh at blogging but I really like reading people's comments and appreciate they took the time to write something.

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  9. I absolutely agree with what you said about passions and the community. I'm new to blogging and really appreciate anyone who takes the time to comment on any post I write. My goal for this year would be to learn how to take better photos!

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  10. I read this in the nick of time Hayley - just as I was considering giving Pinterest another go! The things that really work for me are my site and Twitter, and finally I'm making headway on Instagram (after also being very late to that party) and a little bit of headway on Periscope. Every time I go on Facebook, I'm like, what is this place?! I don't like using it and I don't like Pinterest so I'm just ignoring them lol! I haven't made any resolutions as such but after this long break I'm definitely going to take a bit more time off through 2016. I am so relaxed and well slept now though that I'm dying to get started properly again!

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    1. I know the feeling! A week or so off is just what we needed, but I think we both need a little time out in 2016 and to realise we don't have to do everything at a million miles per hour ;)

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  11. Being passionate is what drives the best content.

    http://a-woman-of-a-certain-age.com/

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  12. Really inspirational post! I am a new blogger and I enjoy it a lot! I don't have the perfect blog but I have the desire to grow and improve it in 2016.
    Your blog is one of my favourites and I wish I will become as good as you one day!
    Happy New Year!

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  13. Dont rush should be another one, I myself have done it, but I've noticed a lot of others as well with major spelling, grammatical errors back to back. Its almost like they did 2 or more posts within one day during a certain amount of time.

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  14. I like the idea of exploring new forms of social media. I too was late to the Instagram party and now I'm addicted, so getting in there first definitely has it's benefits. I'll have to check out Periscope, it sounds interesting.

    My main blogging goal is to stick to my schedule because last year I was a bit hit and miss with that.

    Samio
    www.samio.co.uk

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  15. Great post with a lot of food for thought! I absolutely agree with what you said about being passionate and engaging with the community, and also about the social media. I'm new to blogging this year and I'm wondering which social media is the most relevant. I haven't even heard of Periscope so I'm going to look it up. I also really do appreciate anyone who takes the time to comment on my posts and I appreciate any advice that people can give me.

    http://www.thevelvetrunway.com

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    1. Definitely have a play with Periscope - it's going to be huge in a couple years.

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  16. Great ideas! As a new blogger I'm always keen to learn from those with experience!

    Love, Siobhan x

    www.feelingprettyvintage.co.uk

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  17. Great goals my lovely, some of them have definitely struck a chord with me! I admitted to myself and my readers this year that even though I'd tried YouTube, it just wasn't me. Not having the 'oh crap I need to film a video' feeling has lifted a weight off my shoulders and I can focus on the thing that I love most - writing!

    Megan xo
    Thumbelina Lillie | UK Beauty & Fashion Blog

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  18. These are great! I love blogging but I overwhelm myself sometimes with all my "to do's" and there's always more I can do, read, plan! I need to find a time to completely unplug and let my brain relax I think.

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  19. For me, one is definitely know my worth and don't let brands use my platforms for their advantage hahah x

    Katina | www.katinalindaa.com

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  20. Great post! I'm a newbie to the blogging world, but already #1, #3 and #5 are things I've been trying to keep in mind. I really do get a boost when someone comments on one of my posts and I appreciate them taking the time to respond to something I've written.

    This year I want to get my blog onto social media (which one yet I have no idea), improve my photography skills and (most importantly) continue writing about what I want to write about. I don't see the point in blogging if I'm not into the subjects I wish to cover.

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  21. Love this post Hayley, says everything that we are all probably thinking. Looking forward to more meet ups and interaction on Twitter :-)

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