Pimped out as an innovation and new technology, this is actually a clever marketing move to make something that already exists seem like new. They do it in the fashion world all the time, so why can't the beauty shelves have a bit of the action and start showing some retro love? All jokes aside, this is actually a great little mascara that helps to create more length and definition than a mascara alone. The white end coats lashes and primes them to ensure every lash is caught, while helping to add a touch of additional length, while the black end covers lashes and builds a pretty impressive lash line. As soon as I used this I felt a huge wave of nostalgia and love for the beauty days of past, remembering the amount of time I used to take perfecting the double-layer look. Although it does start to clump a little if you use too much, the False Lash Superstar Mascara does help to create a fab lashline for day or night while lifting lashes and adding definition. If you're in the market for a new mascara, why not channel 2005 and go double-ended?
Can you remember the double-wand trend? Will you be picking one of these up from store?
The L'Oreal False Lash Superstar Mascara is available now priced £10.99.