According to research, 40% of women dislike wearing foundation due to the feel of it on their skin and shade selection issues. We all know how disconcerting it is to buy a foundation that looks great in store, but find it's completely the wrong colour when we gets home. Similarly, a foundation may seem to provide great coverage while at the counter, but actually may be far too heavy for use every day when we look at ourselves in the bathroom mirror. The new Flawless Finish Perfectly Nude foundation aims to counteract both those issues, thanks to their at-counter foundation matching service (which takes a photo of your skin surface and matches you to two different shades, ruling out any influence of light or human interpretation.) The skin-matching service eliminates any 'bad matches' and leaves you with two different tones to test, ensuring you get your perfect shade. With Flawless Finish Perfectly Nude, the coverage can be built up from a light and breezy 'daytime' look, to a more covered and radiant 'evening' appropriate finish; it's incredibly versatile.
Flawless Finish Perfectly Nude Foundation is a comfortable, lightweight, breathable foundation infused with soft-focus mineral crystals and complexion-perfecting ingredients, that work to smooth and even the look of skin’s surface. The foundation effectively provides a reflective surface to conceal imperfections and catch the light in the most flattering way. Also providing skincare benefits, it imparts a flexible veil that moisturizes skin for 24 hours, whilst reducing the appearance of pores. This really is makeup that does more. It's a pleasure to apply to skin and provides just the right level of coverage, without preventing skin from being able to breathe. It helps you to look flawless and radiant, even after a heavy night or little sleep - even my boyfriend instantly noticed a difference in my skin! It's also non-drying and stays in place all day without issue or caking, ensuring it's a go-to product this spring.
Although this is a little more expensive than some of your more basic high street buys, with foundation it's really worth paying a little more to get a product that works with your skin. There's nothing worse than looking like you've been to the set of TOWIE, or even been splashed with water and left with a botchy complexion. The Flawless Finish Perfectly Nude is a great additional to the Elizabeth Arden portfolio, and one which has re-introduced me to a brand I'd almost forgotten about.
Elizabeth Arden 'Flawless Finish Perfectly Nude' Foundation is available exclusively in Debenhams now, priced £28.00. Available at Elizabeth Arden counters nationwide from the 19th February.