The most controversial fragrance of the entire collection though is Bitter Orange & Chocolate; the first thing I thought of when I caught a whiff was 'Terry's Chocolate Orange' which didn't fill me with confidence. It's certainly unique and like nothing I've ever sprayed on me before, smelling very much like cocoa butter with a hint of orange rather than a full-blown chocolate experience, and I wasn't sure if I liked it to start with. After a couple of minutes the scent does settle into something more wearable, but applying too liberally does leave you feeling a bit like an Oompa Loompa at 5pm on a Friday. It's not something I'd choose to wear normally and not a scent I could fashion on a daily basis, but it makes the perfect comforting fragrance to spray on home furnishings! (Probably not the purpose it was intended for.) You're either going to love or hate this collection and it completely depends on whether you like your scents simple or complex. What I normally love about Jo Malone is their simplicity and uniqueness, allowing fragrances to be layered and built up together in order to create something unique - this collection simply doesn't allow it. (I tried, I nearly vommed from a sugar overdose.) I'm not convinced that these scents will appeal to the normal Jo Malone customer, but they're certainly going to cause a stir and bring some curious new shoppers into stores when they launch this March. They're very clever folk and I don't doubt that women across the country will be sniffing eachother to get a cupcake fix... I just don't know what will happen when we're all on the bikini diet come May!
Available this March priced £38.00 for each fragrance. I also discovered that Harvey Nichols in Bristol is offering a Jo Malone inspired afternoon tea, which also comes with a free hand massage which you can enjoy while discovering the scents.