Because You're Worth It

Ever wanted to mutter those famous words? Even girls like Cheryl Cole get ridonkulously excited when given the opportunity to flick their barnets and look lovingly into the camera. If you've practised your pose for years in front of the mirror and think you've got what it takes to be a L'Oreal girl, then the time has come... You could be the next star! L’Oréal Paris are looking for three girls to star in the next Casting Créme Gloss campaign alongside Cheryl Cole. From today, fans will be able to enter a picture of themselves in either ‘tempting blonde’, ‘rich brunette’ or ‘fiery redhead’ to be in with a chance of telling the world why they love L'Oreal.

All you have to do is upload a photo of yourself on the L'Oreal Paris UK facebook page and ask your mates to cast their votes when polling opens on 28th November. The most popular blondes, brunettes and red heads will be shortlisted for a L’Oréal Paris Casting Day where they'll receive a makeover in preparation for a live audition, in front of a panel of judges. The winners will then be chosen to appear in an exclusive new L’Oréal Paris Casting Crème Gloss TV advertisement campaign for 2012, alongside Cheryl. Who knows, you could be the next colour crush! Get involved... because you're worth it.

For more details, see their Facebook page: www.facebook.com/LOrealParisUK

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