Yesterday at the TOWIB event we were lucky enough to be joined by the team from MUA - the makeup brand that took the industry by storm last year by launching a complete range that cost £1. Due to the outstanding and unpredictable success the brand has experienced in Superdrug, they have just released a new 'Pro' range which takes the brand a step further, while still remaining extremely reasonably priced. It consists of foundation, eyeshadow, lip gloss, nail varnish... all the usual stuff, but also these amazing palettes of stunning eyeshadow shades that come in at an un-frigging-believeable £4 each. How they do it is beyond me.
The palettes come in five different collections, from natural browns to bright floro hues, and I managed to grab four of them. I'm extremely impressed with the fact that each pack comes with ten eyeshadows at such a reasonable price, especially when the quality and pigment is pretty damn ace. This brown palette called 'Heaven and Earth' was the most desired at TOWIB... so much so that girls were literally grabbling around trying to find the last one. The shades are perfect for anyone with any complexion, they're pigmented and contain everything you need to create the most nude of looks to the strongest smokey eye. Some of the browns have the most beautiful shimmer too, making them seem very bronze-like and way better quality than what you'd expect.
This is probably my favourite palette (Pretty Pastels) as it contains lots of pale shades that would see me through Monday to Friday without a problem. I prefer creating heavier looks with eyeliners during the week, so these would create a great base - especially when you're taking it easy. Some of the darker shades also contain the most fabulous hints of shimmer and shine, making them a bit more exciting than matte shades and great for using at the corner of eyes to catch the light.
I adore this collection of colour! Pop Tastic is the strongest of the six palettes and contains some fab shades that really go hand-in-hand with the colour blocking trend, as well as being perfect for Summer. Although I don't touch pink and purple eyeshadows with a barge pole (they make me look like I've been in a fight) the blues and greens more than make this a palette to be proud of. The yellow shade comes out practically invisible, but the orange is a beautiful metallic rusty colour that would look amazing on dark eyes too.
A more traditional collection of shades, Starry Night takes the classic greys, silvers, dusky taupes and blacks and creates something that every girl should own. Although there's nothing special about these shades, it's the way that they all complement each other that I like. You could create about twenty different smokey looks from these shades, as well as differing in intensity depending on your mood. The blacks are strong black too, not the pathetic 'half grey' shades you often get for paying less than a meal in Nando's.
I still can't get over how little these cost and how great the pigments are. The makeup artist at the event, Katie, gave us a top tip that if you rub the eyeshadow a couple of times and it doesn't budge, then it's top quality and will last the night. Every single one of these shades applied well and gave a great shade that's true to the bulk in the actual palette, proving that you can spend a little and get a lot. And at £4 you can afford to pick up every single collection without breaking the bank.
MUA Professional is available in store and online from www.superdrug.com