Ok, so technically not the bird-variety but the shop-variety Peacocks. The news of the Evie launch hit the blogosphere last year to a ripple of intrigue... it could really go either way. Being a more up-market version of Primark (not the best description or flattering comparison) it could either churn out a load of old crap like their Primarni sister or something really quite exciting, like the new Accessorize range. High Street shops launching beauty products is always a bit touch and go, mainly based on packaging and impulse purchases rather than quality. I'm happy to say that Peacocks have found a safe ground somewhere in the middle that's both purse friendly and face happy.
The range consists of eyeshadows, lipglosses, nail varnishes and make-up 'books' and you can tell my the starry packaging that it's very much aimed at your younger teen. The colours are bright, the effects sparkly, and the price very cheap with no product over a fiver. I wasn't expecting a lot from the range, particularly the nail polishes and eyeshadow quads which are both priced at £2.50. Although the nail varnish plain colours are quite runny they produce a decent colour after two coats that's shiny and bold, although they do chip quite easily. The sparkle shades though are a whole different story...
I've got a gold glitter sparkle and a pink and silver sparkle shade. Both have such a high concentrate of glitter I'm amazed at how good they are for the price. The pink shade has giant bits of sparkle mixed in with lots of little silver sparkles, meaning that you get your whole nail covered really easily. You do have to move the big bits around a bit to get them in the right place, but once the varnish sets they don't ping off like some other more expensive brands I've tried do.
The gold shade is really something else. You don't even need a colour underneath because the density of the glitter is so intense - it literally covers the nail in solid glitter in one stroke. I was blown away at this, especially as it only costs £2.50... I've got a purple sparkly Nails Inc one that isn't quite as good as this! I would totally say it's worth a pop into Peacocks just to have a look at the shimmery nails.
The eyeshadow quads on first glance look a bit cheap and nasty; plastic containers with those horrid foam applicators and a little mirror that's too small to use properly. Each one contains four complementary colours that get a little bit darker every time - the white shade is also the same, so I'm guessing this is supposed to be a base. I was surprised at how smooth the shadows were though and how good the colour result was, especially the darker colours and the black which is pretty darn fab. There's a hint of shimmer in these too so they're not just flat colour. The only downside is they don't have much staying power so you'll definitely need a primer.
The cutest thing about the collection though is the little 'make-up books'. At £4.00 these would make really sweet gifts for any little girls in your life as I'd imagine they'd instantly feel like a make-up artist. The books contain a few products (in this case eyeshadow, mascara and lipgloss) plus a tutorial and a mirror. For a few quid you don't expect the quality to be great, but they make cute presents or as something to keep floating around in your bag. I think that this range from Peacocks is surprisingly good - for the price point you couldn't expect much better and they even compete with much better brands within their nail range. If you needed an excuse to pop in to a clothes shop then this is it.