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18.8.10

Useless Males

Does your boyfriend/husband/housemate steal your beauty products? Are you constantly being left with nearly-empty bottles of £20 conditioner, that you can only get from your hairdresser, because some silly sod has used it? Then there's a genius idea launching this week that may be able to help you out...
There's a new brand in town by the name 'Men Are Useless'. (Bravo to the person that came up with that - we all know they are.) They offer a monthly delivery service of essential products direct to your letterbox, so there's no more running out of shaving gel. They can choose from two packs containing everything a boy could need, including shampoo, body wash, razors and shaving gel, all from the measly price of £9.99 per month - that's less than I spend on tampons!

I just thought this was a cute picture!

Ashamedly, according to the 'Men Are Useless' survey, 78% of men admit to 'bathroom theft'. Asked to name their most desperate bathroom moments, one in five admitted to washing all over with conditioner, with 7% saying they’ve resorted to using washing up liquid. Washing up liquid?! They need sorting out pronto.
Here's what Paul Johnson, Men Are Useless founder, had to say: “The idea behind Men Are Useless is very clear – we’re here to cover the boring, but important, bits of men’s lives and we’re starting with the UK’s first monthly male toiletry delivery scheme. Let’s face it - men would rather be out there catching baddies or practicing wheelies than browsing the shopping aisles. Our service will bring relief to men and women alike – great brands brought together on a monthly basis either as a way of avoiding that last minute dash to the shops or as a gift for someone useless.”

All of the goodies you get in your parcel!

I think this is an absolute amazing idea. Having lived with my fair share of boys in my 27 years, I'd do anything to get them to stop using my beautifying products. This is a perfect pressie for the man in your life, or even just a nudge in the right direction to your pesky housemates. I know what I’m buying my cousins for their next birthday! Make sure you go to http://www.menareuseless.com/ for more details.

UPDATE
I received a lovely box in the post over the weekend and I have to admit that I now want to sign up to 'Men Are Useless' myself! The box was full of lovely manly things, a hilarious letter and postcard, sweets and even a pressie for the postman. You're gonna have to prise some of this stuff away from my hands before the men folk get hold of it - I'm definitely keeping that shower gel! Check out the pics below...

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6 comments

  1. This is a fantastic idea! I came back from a weekend at my parents' place to my boyfriend's confession that he 'noticed' (read: 'went through my products') that I had left my Bliss Steep Clean face mask and so he used it pre-shave (as he has become accustomed to doing every week) - the nerve! I also came home to an empty tub of Clinique body scrub which he has been using on his face since he ran out of his cheapo chemist crap!

    I will definitely be signing him up to this but suspect he'll still be nicking my expensive products!!

    Rach

    www.thebeautyhall.blogspot.com

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  2. What a good idea!

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  3. I know, it's genius isn't it! They don't understand how much our stuff costs so lets just get them their own... a small price to pay!

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  4. Haha this is hilarious, I hope it is successful, but not sure how many men will admit this so publicly to order from 'men are useless!

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  5. Some amazing feeback on this marvellous article (well we would say that!)

    Our offices are quite male so we're hoping people see the tongue in cheek nature of the name.

    Our best submission to date has been from a lady whose husband was complaining that the new 'bubble bath' they'd got wasn't very bubbly. It turns out he'd used half of her Space NK body butter he'd bought HER for her birthday three weeks earlier!

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  6. It's brilliant that this concept is creating such a buzz because it is a brilliant idea!

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